Spotlight Sports Group (SSG) has joined forces with Atlas World Sports to provide them with assistance in managing their partner programs.
The London-based firm will furnish Atlas World Sports with a specialized tool that presents sports wagering, online gaming, and paid fantasy game deals to users based on their location.
Atlas World Sports will utilize this tool to aid their users in making more informed betting decisions. The tool is also designed to harmonize with the aesthetic and feel of the US-based affiliate.
Dan Williams, who works with clients at SSG, believes that Atlas World Sports will experience accelerated growth with this new agreement.
“We’re thrilled to collaborate with Atlas World Sports and integrate our affiliate management system into their platform,” Williams stated.
He further added, “They’re expanding rapidly, and we’re leveraging our expertise and technology to facilitate their even faster growth. This system will eliminate the mundane aspects of managing sports betting offers, allowing their team to concentrate on critical matters as they scale.”
Robert Clive, the founder of Atlas World Sports, also anticipates that this agreement will contribute to their ability to reach a wider audience.
Our collaboration with Spotlight Sports Group is crucial to the expansion of our sports betting partnership,” stated Cleaver. “Their innovative and rapidly developing abilities are the reason we chose to join forces with them. We are aiming for swift progress.”
“We are certain that our partnership with SSG will bring success to all aspects of the sports betting alliance,” Cleaver concluded.
SSG recently teamed up with XL Media on a content agreement. SSG’s racing content will be featured on several of the alliance company’s websites.
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